by mintadv | Nov 30, 2018 | Blog
This holiday tradition goes back a few years, to an earlier iteration of Mint’s e-newsletter. Believe it or not, one year, something on our list was actually delivered to Mint anonymously. Thanks again, secret Santa! So now we believe that anything is possible. In...
by mintadv | Nov 30, 2018 | Blog
About one week before the Northern California Camp Fire, three Minters headed out for a three-day road trip from San Francisco to Portland to visit three clients. We asked them to name five of their favorite things about their road trip. Favorite Stretch of Driving:...
by mintadv | Jun 22, 2018 | Blog
Eric Schoenfeld, CEO & Co-Founder Every year around late April through the end of May, we get our share of resumes for summer internships and/or first jobs. Everyone writes the same type of thing: I go to this school… I major(ed) in… I am a great candidate...
by mintadv | Jun 15, 2018 | Blog
Al Navarro, CCO & Co-Founder When I was growing up in the 1970s, I remember reading Dick Tracy comic strips where the characters used a “2-way wrist radio.” It seemed so far-fetched at the time, but of course, in 2018 we’ve got cellular-enabled watches that can...
by mintadv | Apr 11, 2018 | Blog
Al Navarro, CCO & Co-Founder Unless you’ve been living under a rock, you’ve no doubt heard of The Roots, the Philadelphia rap group that serves as the house band for Jimmy Fallon’s version of “The Tonight Show.” Arguably the most famous member of The Roots is...
by mintadv | Mar 15, 2018 | Blog
Al Navarro, CCO & Co-Founder If you are at all into cars, and maybe even if you aren’t, you’ve no doubt heard about SEMA — the Specialty Equipment Market Association trade show held annually in Las Vegas. Even though it’s not open to the general public, the show...
by mintadv | Jan 18, 2018 | Blog
Al Navarro, CCO & Co-Founder One development I’ve noticed over the 15 years Mint’s been in business is that many companies have started or expanded their own in-house creative department. Brands like Target, Hyundai, and Fidelity all have in-house creative...
by mintadv | Nov 27, 2017 | Blog
Author, Eric Schoenfeld CEO If you build it, they will come. When it’s a company that you helped co-found, it certainly makes you loyal to whom you work for! I think the longest position that Al, Billy or I ever held before this wasn’t more than 4 years. And we...
by mintadv | Nov 20, 2017 | Blog
By Al Navarro, Chief Creative Officer Source: The Great British Baking Show / PBS If you haven’t heard of it, there’s a very popular baking show in the UK called “The Great British Bake Off”. It’s shown on PBS (renamed “The Great British Baking Show” due to a...
by mintadv | Sep 11, 2017 | Uncategorized
When we moved our headquarters to Clinton from Branchburg, one of the things staffers were most looking forward to was proximity to a town center — and a bevy of new restaurants to try. Five years later, what was once new and different is now the norm…and we’re always...
