Guiding a California Credit Union to a better brand.

Mint started working with Compass Community Credit Union at a key inflection point in its history. The credit union was shifting from being SEG-based to a community-based charter and wanted to change its name, logo, and overall brand.

We shepherded them through the name-change process, designed a new logo that worked perfectly with their new name, and reignited their identity with a new brand voice and a dynamic look and feel. We executed a full-scale rollout from digital to print that drove brand awareness and growth. Equipped with a new brand toolbox created by Mint, Compass is now charging full speed ahead in the right direction.

Compass CCU Product Design
Compass CCU Logo
Compass CCU Business Credit Card
Compass CCU T-Shirt
Compass CCU Social media
Corporate Promotion for Compass CCU
Compass CCU Sales Flyer
Compass CCU newsletter

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