Two big thumbs down for false advertising in movie trailers

Two big thumbs down for false advertising in movie trailers

By John Schlicher, Senior Copywriter Image Source: Milner’s Blog I admit it. I’m a Star Wars nerd. I’ve memorized tons of useless trivia, like where the Millennium Falcon was docked at Mos Eisley Spaceport (docking bay 94, of course). I have a pretty impressive...
The best James Bond you’ve never heard of?

The best James Bond you’ve never heard of?

By Al Navarro, Co-Founder and CCO Source: YouTube So, the other day, I was walking through the creative department and overheard people talking about James Bond. Being a fan of both the novels and the films, I joined in and eventually the talk turned to favorite...
How to Come Up With Ideas… When You’re All Out of Ideas

How to Come Up With Ideas… When You’re All Out of Ideas

By: Al Navarro, Co-Founder & CCO When I was a fresh-out-of-school junior copywriter working on Madison Avenue (well, technically, the office was on Third Avenue), there was an experienced writer at my company named Sid. And while he would often resort to puns,...
Colorado Ad Agencies are High on Weed. Literally.

Colorado Ad Agencies are High on Weed. Literally.

By John Schlicher, Senior Copywriter Over the holidays, I asked my wife’s 67-year-old uncle (who resides in Boulder, Colorado and was in town visiting family) what’s been the most noticeable differences he’s seen since the legalization of marijuana in the state....
Guess Who’s Turning 15 This Year…

Guess Who’s Turning 15 This Year…

 Time truly does fly. When they started Mint in late 2002, Eric was still a Manhattanite, Billy was single and childless, and Al had 20/20 vision. What began with 3 guys working out of Billy’s apartment on the banks of the Delaware River has grown to over 20 staffers...
Number 23 with a Bullet!

Number 23 with a Bullet!

 Mint Advertising was recently named one of New Jersey’s top 25 advertising agencies by NJBIZ, New Jersey’s leading business journal. We came in at …drum roll, please…Number 23 on the list — which is based on the total 2015 capitalized billings for each agency. “In...